WORKING GROUP: Backbone Branding
ART DIRECTOR: Stepan Azaryan
GRAPHIC DESIGNER: Karen Gevorgyan
ILLUSTRATOR: Narine Manvelyan
Above the main identity of the Gawatt take-out coffee-shop, we had a task of creating a limited series of souvenir cups.
We came up with an idea of cups with altering emotions. Customers can change the face expression of their cup personage by turning the exterior sleeve.“
With Gawatt Emotions… while drinking coffee, you express yourself beyond the taste.